So many social media platforms to choose from. Don't burn yourself out trying to post on all of the. Coaching question: What is the top platform that is used by my future clients?

business, strategy, planning, growth, competition, market, analysis, innovation, decision-making, leadership, tactics, implementation, success, challenges, opportunities

Hello again, Coach Chris here. Today I want to discuss social media platforms and how to market and brand your business using those platforms. So when it comes to social media platforms, there is a plethora of platforms out there. New business owners tend to make the classic mistake of attempting to market and sell all of those platforms. Well, here's one thing I want you to take into consideration. Your clients may not be on every platform, so you need to figure out which platform your clients are on. So ask yourself, what is the top platform that is used by my future clients? And then commit to that one platform and building your community and your brand on that one platform. Set a time where you get the most engagement and then build content that will be viewed by your audience on that platform. The additional step that you can take as the new business owner is ensure that you are engaging with other content creators on that platform. Make yourself known. Make people know that you are there and that you are contributing to their content. That way, in turn, they will contribute to your content and begin to identify you as one of those voices within that sector. So don't get committed to try to post on every platform. Pick one platform, stick to that platform, find a resource that will help you get the analytics and you'll be great. So that's Coach Chris, and that's your two-minute talk for today. Until next time, wishing you the best on your journey to launching your epic business. See you next time.